{"id":30886,"date":"2025-04-21T09:58:51","date_gmt":"2025-04-21T03:58:51","guid":{"rendered":"https:\/\/codexpert.io\/?p=30886"},"modified":"2025-05-20T09:35:20","modified_gmt":"2025-05-20T03:35:20","slug":"how-to-customize-emails-in-wordpress","status":"publish","type":"post","link":"https:\/\/codexpert.io\/blog\/how-to-customize-emails-in-wordpress\/","title":{"rendered":"How to Customize Emails in WordPress: Step-by-Step"},"content":{"rendered":"<div class='cx-content-before'><\/div>\n<p class=\"has-black-color has-text-color has-link-color wp-elements-1 wp-block-paragraph\">A generic WordPress email has little to zero impact on your customers. Because you\u2019re not the only one who uses these default email templates. Thousands of websites rely on these same generic templates, making it easy for you to get lost in the crowd.<\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-2 wp-block-paragraph\">So, if you want to grab attention and drive action, customizing WordPress emails is a must. And the good news? It\u2019s easier than you think with the right WordPress email customizer.<\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-3 wp-block-paragraph\">In this blog, we\u2019ll learn how to customize emails in WordPress to convert dull and plain messages into powerful ones that stand out in any inbox.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-4\" style=\"font-size:28px\" id=\"cx-heading-1\">Why Customize Emails in WordPress?<\/h2>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-5 wp-block-paragraph\">WordPress default emails look plain and generic, which means customers are likely not to engage with and convert. Customizing WordPress emails is important, especially if you\u2019re running a business, building a brand, or establishing client trust.<\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-6 wp-block-paragraph\">Apart from these, many more reasons push you to consider customized emails rather than plain emails. Here are the key reasons why they matter so much for a brand:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-black-color has-text-color has-link-color wp-elements-7\" style=\"font-size:17px;line-height:1.9\"><strong>Boost engagement:<\/strong> Custom WordPress emails with clear CTAs, personalization, and responsive designs will boost email open rates and click rates.<\/li>\n\n\n\n<li class=\"has-black-color has-text-color has-link-color wp-elements-8\" style=\"font-size:17px;line-height:1.9\"><strong>Reflects brand identity:<\/strong> Customized emails hold a strong brand identity that is not only good for brand recognition but also appropriate for building credibility.<\/li>\n\n\n\n<li class=\"has-black-color has-text-color has-link-color wp-elements-9\" style=\"font-size:17px;line-height:1.9\"><strong>Personalized message:<\/strong> These emails leave a long-term impact on your customers by establishing a better user experience with proper communication.<\/li>\n\n\n\n<li class=\"has-black-color has-text-color has-link-color wp-elements-10\" style=\"font-size:17px;line-height:1.9\"><strong>Better conversion rate:<\/strong> High engagement leads to an increasing conversion rate which is mostly possible with customized WordPress emails.<\/li>\n\n\n\n<li class=\"has-black-color has-text-color has-link-color wp-elements-11\" style=\"font-size:17px;line-height:1.9\"><strong>Enhanced email deliverability:<\/strong> Customized emails can also avoid spam filtering, which is crucial to delivering emails to the right destination.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-12\" style=\"font-size:28px\" id=\"cx-heading-2\">Steps to Customize Emails in WordPress<\/h2>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-13 wp-block-paragraph\">Default WordPress and WooCommerce emails are always boring as there is no personalized touch. These uncustomized emails leave almost zero impact on your customers. Sadly, there is no default option to create custom emails in WordPress.<\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-14 wp-block-paragraph\">So, in this case, you need to look for another option, such as customizing email with WordPress plugins or coding. Since using a WordPress plugin is the easiest and friendliest option, here we\u2019ll demonstrate the whole process of how to customize emails in WordPress using a plugin:<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-15\" style=\"font-size:26px\" id=\"cx-heading-3\">Step 1: Pick an Email Customizer Plugin.<\/h3>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-16 wp-block-paragraph\">The primary step to create branded or custom emails is to adopt a <strong><a href=\"https:\/\/wpmet.com\/plugin\/emailkit\" target=\"_blank\" rel=\"noreferrer noopener\">WordPress Email Customizer<\/a><\/strong> plugin. Here, EmailKit is an absolute option since it allows you to seamlessly create WordPress and WooCommerce custom emails with <strong>25+ elements<\/strong> and <strong>shortcode support<\/strong>.<\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-17 wp-block-paragraph\">So, install and activate <strong>EmailKit<\/strong> from the WordPress plugin repository. To do that, navigate <strong>Plugins > Add New <\/strong>and <strong>search for EmailKit<\/strong>. Then, <strong>Install<\/strong> and <strong>Activate<\/strong> the plugin.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"470\" src=\"https:\/\/codexpert.io\/wp-content\/uploads\/2025\/04\/image-1024x470.png\" alt=\"\" class=\"wp-image-31440\" srcset=\"https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/image-1024x470.png 1024w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/image-300x138.png 300w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/image-768x352.png 768w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/image-1536x705.png 1536w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/image.png 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-18\" style=\"font-size:26px\" id=\"cx-heading-4\">Step 2: Select a Template<\/h3>\n\n\n\n<p class=\"has-ast-global-color-8-color has-text-color has-link-color wp-elements-19 wp-block-paragraph\">The next step is selecting and adding an email template by visiting <strong>EmailKit > All Emails<\/strong>. After that, click the <strong>&#8216;Add New Email Template&#8217; <\/strong>button to navigate all template options for WordPress and WooCommerce.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"450\" src=\"https:\/\/codexpert.io\/wp-content\/uploads\/2025\/04\/add_email_templates_in_wordpress-1024x450.webp\" alt=\"Add a new email template\" class=\"wp-image-30912\" srcset=\"https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/add_email_templates_in_wordpress-1024x450.webp 1024w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/add_email_templates_in_wordpress-300x132.webp 300w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/add_email_templates_in_wordpress-768x337.webp 768w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/add_email_templates_in_wordpress-1536x674.webp 1536w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/add_email_templates_in_wordpress.webp 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-20 wp-block-paragraph\">This will open up a popup from where you need to take the following actions to create WordPress custom email templates:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-black-color has-text-color has-link-color wp-elements-21\" style=\"font-size:17px;line-height:1.9\"><strong>Template Name:<\/strong> Enter a name for your email template.<\/li>\n\n\n\n<li class=\"has-black-color has-text-color has-link-color wp-elements-22\" style=\"font-size:17px;line-height:1.9\"><strong>Select Email Type: <\/strong>Select WordPress email from the dropdown menu.<\/li>\n\n\n\n<li class=\"has-black-color has-text-color has-link-color wp-elements-23\" style=\"font-size:17px;line-height:1.9\"><strong>Select Template:<\/strong> Pick a template from the dropdown menu. Here, you can select a blank or pre-built template. Go for the blank one if you want to do everything from scratch. Or else, opt for a built-in template and hit the <strong>&#8216;Edit with EmailKit&#8217;<\/strong> button.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-24 wp-block-paragraph\">After clicking the <strong>&#8216;Edit with EmailKit&#8217; <\/strong>button, you will be taken to the plugin editor for further customization.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"448\" src=\"https:\/\/codexpert.io\/wp-content\/uploads\/2025\/04\/select_email_templates_wordpress-1024x448.webp\" alt=\"Select an email template\" class=\"wp-image-30911\" srcset=\"https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/select_email_templates_wordpress-1024x448.webp 1024w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/select_email_templates_wordpress-300x131.webp 300w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/select_email_templates_wordpress-768x336.webp 768w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/select_email_templates_wordpress-1536x672.webp 1536w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/select_email_templates_wordpress.webp 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-25\" style=\"font-size:26px\" id=\"cx-heading-5\">Step 3: Create a Custom Email Template<\/h3>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-26 wp-block-paragraph\">After picking an email template, you need to <strong>customize<\/strong> <strong>the templates <\/strong>with 25+ WooCommerce and WordPress elements. You have to <strong>add necessary elements<\/strong> to the email template by dragging and dropping.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"488\" src=\"https:\/\/codexpert.io\/wp-content\/uploads\/2025\/04\/customize_emails_with_elements-1024x488.webp\" alt=\"Create a custom email template\" class=\"wp-image-30914\" srcset=\"https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/customize_emails_with_elements-1024x488.webp 1024w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/customize_emails_with_elements-300x143.webp 300w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/customize_emails_with_elements-768x366.webp 768w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/customize_emails_with_elements-1536x732.webp 1536w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/customize_emails_with_elements.webp 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-27 wp-block-paragraph\">After adding all the required elements to your email template, you can customize the default text of your templates. For that, <strong>click the section<\/strong> you want to customize and then <strong>edit the content part<\/strong> from the left side.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"486\" src=\"https:\/\/codexpert.io\/wp-content\/uploads\/2025\/04\/customize_emailcontent_with_emailkit-1024x486.webp\" alt=\"Edit email template content part\" class=\"wp-image-30915\" srcset=\"https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/customize_emailcontent_with_emailkit-1024x486.webp 1024w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/customize_emailcontent_with_emailkit-300x142.webp 300w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/customize_emailcontent_with_emailkit-768x364.webp 768w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/customize_emailcontent_with_emailkit-1536x729.webp 1536w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/customize_emailcontent_with_emailkit.webp 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-28 wp-block-paragraph\">After editing the content, <strong>click the &#8216;Style&#8217; tab<\/strong> and adjust the <strong>Text Color<\/strong>, <strong>Background Color<\/strong>, <strong>Typography<\/strong>, <strong>Text Align<\/strong>, <strong>Margin<\/strong>, <strong>Padding<\/strong>, <strong>Border Type<\/strong>, <strong>Border Radius,<\/strong> etc. of your email. Following a similar process, customize all the sections of your email template.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"479\" src=\"https:\/\/codexpert.io\/wp-content\/uploads\/2025\/04\/customize_email_with_style-1024x479.webp\" alt=\"how to customize emails in WordPress\" class=\"wp-image-30916\" srcset=\"https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/customize_email_with_style-1024x479.webp 1024w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/customize_email_with_style-300x140.webp 300w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/customize_email_with_style-768x360.webp 768w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/customize_email_with_style-1536x719.webp 1536w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/customize_email_with_style.webp 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-29 wp-block-paragraph\">Besides, since this is a shortcode-supported WordPress email customizer, you can add fields with shortcodes. All you need to do is <strong>hit the &#8216;[<em>l<\/em>]\u2019<\/strong> shortcode sign. A tab for shortcodes will pop up where you can view shortcodes for all elements. Now, <strong>add any elements<\/strong> with respective shortcodes.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"491\" src=\"https:\/\/codexpert.io\/wp-content\/uploads\/2025\/04\/shortcodes-1024x491.webp\" alt=\"Customize emails in WordPress adding elements using shortcode.\" class=\"wp-image-30917\" srcset=\"https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/shortcodes-1024x491.webp 1024w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/shortcodes-300x144.webp 300w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/shortcodes-768x368.webp 768w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/shortcodes-1536x737.webp 1536w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/shortcodes.webp 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-30 wp-block-paragraph\">Additionally, you can also set the<strong> Subject<\/strong> and <strong>Pre-Header <\/strong>for your WordPress custom emails.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"483\" src=\"https:\/\/codexpert.io\/wp-content\/uploads\/2025\/04\/settings-1024x483.webp\" alt=\"Set subject and pre-header for email template\" class=\"wp-image-30918\" srcset=\"https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/settings-1024x483.webp 1024w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/settings-300x142.webp 300w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/settings-768x362.webp 768w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/settings-1536x725.webp 1536w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/settings.webp 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-31\" style=\"font-size:26px\" id=\"cx-heading-6\">Step 4: Preview and Send Test Email<\/h3>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-32 wp-block-paragraph\">In this fourth step, you need to preview and send a test email for a final check before delivering them to your clients&#8217; inboxes. Now, <strong>click the &#8216;Preview&#8217;<\/strong> button to see how it looks on the front end.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"489\" src=\"https:\/\/codexpert.io\/wp-content\/uploads\/2025\/04\/preview-1024x489.webp\" alt=\"Preview your email template\" class=\"wp-image-30919\" srcset=\"https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/preview-1024x489.webp 1024w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/preview-300x143.webp 300w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/preview-768x366.webp 768w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/preview-1536x733.webp 1536w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/preview.webp 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-33 wp-block-paragraph\">You can also send a test email by <strong>hitting the arrow button<\/strong>, which will pop up a tab to insert an email address. Then, <strong>insert an email<\/strong> in the blank field and <strong>press the &#8216;Send Email&#8217; <\/strong>button. And the test email will be delivered to that email address.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"491\" src=\"https:\/\/codexpert.io\/wp-content\/uploads\/2025\/04\/send-test_email-1024x491.webp\" alt=\"Send test email\" class=\"wp-image-30920\" srcset=\"https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/send-test_email-1024x491.webp 1024w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/send-test_email-300x144.webp 300w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/send-test_email-768x368.webp 768w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/send-test_email-1536x736.webp 1536w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/send-test_email.webp 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-34\" style=\"font-size:26px\" id=\"cx-heading-7\">Step 5: Save to Store WordPress Custom Email Template<\/h3>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-35 wp-block-paragraph\">In this final step, you need to save the WordPress custom email template to store it for future use. To do so, <strong>press the &#8216;Save&#8217;<\/strong> button like the following image.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"486\" src=\"https:\/\/codexpert.io\/wp-content\/uploads\/2025\/04\/save_email-1024x486.webp\" alt=\"Save your custom email template\" class=\"wp-image-30921\" srcset=\"https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/save_email-1024x486.webp 1024w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/save_email-300x142.webp 300w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/save_email-768x364.webp 768w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/save_email-1536x729.webp 1536w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/save_email.webp 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-36 wp-block-paragraph\">Now, this saved template will be stored in the <strong>&#8216;Templates&#8217; tab<\/strong>. By visiting this tab, you can check all the recent and previously saved custom email templates for WordPress and WooCommerce.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"484\" src=\"https:\/\/codexpert.io\/wp-content\/uploads\/2025\/04\/save_templates-1024x484.webp\" alt=\"Check your email from template tab\" class=\"wp-image-30922\" srcset=\"https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/save_templates-1024x484.webp 1024w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/save_templates-300x142.webp 300w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/save_templates-768x363.webp 768w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/save_templates-1536x726.webp 1536w, https:\/\/codexpert.io\/blog\/wp-content\/uploads\/2025\/04\/save_templates.webp 1920w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-37\" style=\"font-size:28px\" id=\"cx-heading-8\">Troubleshooting Common Email Issues<\/h2>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-38 wp-block-paragraph\">Email is a crucial marketing channel for individuals and businesses alike. However, when it doesn\u2019t deliver to the correct destination, it can be frustrating. Here, we\u2019ll show you ways to troubleshoot common email issues so that you can hit your clients&#8217; inboxes in the right way at the right time. Let\u2019s check out all those common errors with proper fixes:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-black-color has-text-color has-link-color wp-elements-39\" style=\"font-size:17px;line-height:1.9\"><strong>Emails not being sent from WordPress: <\/strong>The main reasons for this problem are incorrect server settings and internet issues. Double-check whether your internet connection is okay, verify outgoing SMTP and incoming IMAP\/POP server settings, and ensure the email client is up-to-date.<\/li>\n\n\n\n<li class=\"has-black-color has-text-color has-link-color wp-elements-40\" style=\"font-size:17px;line-height:1.9\"><strong>Emails dropping in spam folder:<\/strong> Your emails can be dropped in the spam folder due to using spammy words, not ensuring valid SPF and DKIM records, having high bounce and spam rates, using URL shortening services, etc. Avoid these to ensure emails hit your clients\u2019 inboxes.<\/li>\n\n\n\n<li class=\"has-black-color has-text-color has-link-color wp-elements-41\" style=\"font-size:17px;line-height:1.9\"><strong>Delay in email delivery:<\/strong> Large attachments, server errors, and internet issues can delay your email delivery. So, you need to resolve server and internet errors to speed up email delivery.<\/li>\n\n\n\n<li class=\"has-black-color has-text-color has-link-color wp-elements-42\" style=\"font-size:17px;line-height:1.9\"><strong>Email with formatting issues:<\/strong> This is another major email issue that should be avoided by not copying and pasting from Word or other editors and using a WordPress email customizer plugin like EmailKit.<\/li>\n<\/ul>\n\n\n\n<div style=\"height:15px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-black-color has-text-color has-link-color wp-elements-43\" style=\"font-size:28px\" id=\"cx-heading-9\">Wrapping Up<\/h2>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-44 wp-block-paragraph\">So, creating customized WordPress emails takes less than a few minutes, Yes, it is that simple! With an efficient WordPress and <a href=\"https:\/\/codexpert.io\/design-woocommerce-email-elementor-codesigner\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>WooCommerce email template customizer<\/strong><\/a> like EmailKit, you can design branded and professional emails that actually get noticed and drive results. <\/p>\n\n\n\n<p class=\"has-black-color has-text-color has-link-color wp-elements-45 wp-block-paragraph\">Instead of sending the same old messages, craft an email now that connects, converts, and leaves a lasting impression on your brand or business.<\/p>\n<div class='cx-content-after'><\/div>","protected":false},"excerpt":{"rendered":"<p>A generic WordPress email has little to zero impact on your customers. Because you\u2019re not the only one who uses these default email templates. Thousands of websites rely on these same generic templates, making it easy for you to get lost in the crowd. So, if you want to grab attention and drive action, customizing [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":30925,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[353],"tags":[356],"class_list":["post-30886","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-guest-post"],"_links":{"self":[{"href":"https:\/\/codexpert.io\/blog\/wp-json\/wp\/v2\/posts\/30886","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/codexpert.io\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/codexpert.io\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/codexpert.io\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/codexpert.io\/blog\/wp-json\/wp\/v2\/comments?post=30886"}],"version-history":[{"count":1,"href":"https:\/\/codexpert.io\/blog\/wp-json\/wp\/v2\/posts\/30886\/revisions"}],"predecessor-version":[{"id":31441,"href":"https:\/\/codexpert.io\/blog\/wp-json\/wp\/v2\/posts\/30886\/revisions\/31441"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/codexpert.io\/blog\/wp-json\/wp\/v2\/media\/30925"}],"wp:attachment":[{"href":"https:\/\/codexpert.io\/blog\/wp-json\/wp\/v2\/media?parent=30886"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/codexpert.io\/blog\/wp-json\/wp\/v2\/categories?post=30886"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/codexpert.io\/blog\/wp-json\/wp\/v2\/tags?post=30886"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}