{"id":838,"date":"2024-03-10T11:19:08","date_gmt":"2024-03-10T05:19:08","guid":{"rendered":"https:\/\/woolementor.com\/?p=838"},"modified":"2026-05-14T15:32:53","modified_gmt":"2026-05-14T09:32:53","slug":"engage-customers-with-related-products","status":"publish","type":"post","link":"https:\/\/codexpert.io\/blog\/engage-customers-with-related-products\/","title":{"rendered":"Tips to engage more customers to your WooCommerce store using related products – 2026"},"content":{"rendered":"
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When it comes to eCommerce, selling more always gives pleasure. However, convincing your customers to add extra<\/a> items to their carts after they\u2019ve found what they need can be difficult.<\/p>\n

Fortunately, there are marketing strategies you can use to subtly encourage customers to keep spending. Showing off Related Products is an effort to up-sell and cross-sell your buyers can help you bring in more revenue.<\/p>\n

There are two primary ways to offer Related Products in an eCommerce store: up-selling and cross-selling. An up-sell is when you convince a customer to buy a more expensive version of a product they originally came to your store for.<\/p>\n

A cross-sell is when you encourage a customer to buy Related Products in addition to the one they originally looking for.<\/p>\n

Related Products act as a powerful marketing tool<\/h2>\n

Displaying Related Product recommendations has become the best strategy for selling goods. This feature has a great influence on making customers purchase more from your store. Showing Related Products at each stage of a purchase increases the revenue multiple times. Related products act literally as a virtual sales salesperson who accompanies the customers throughout their purchase in a store.<\/p>\n

It is also seen that when a customer keeps getting recommendations while purchasing a product it increases the possibility that he would buy more goods from your store. It also simplifies their decision. That\u2019s why online purchasing is a great option for people who hate shopping or do not have the time or patience for it.<\/p>\n

Benefits of showing Related Products<\/h4>\n

You should include Related Products during the checkout process, on the individual product pages, or in dedicated widgets. This strategy can also be less annoying to customers rather than showing pop-ups or sending out frequent newsletters.<\/p>\n

Also, customers often find the Related Product section helpful. Buyers can easily find the products they need but didn\u2019t know you offered. On the other hand, they might come across to the products they\u2019ve never heard of before. Either way, it will boost your sales for sure.<\/p>\n

Tips for setting up Related Products<\/h4>\n

You can customize better WooCommerce Related Products recommendations by following the steps below:<\/p>\n