Best Product Review Plugins for WordPress (Compared)

Are your product reviews getting the attention they deserve?
Product reviews are among the best ways to boost credibility and influence buying decisions. If you use WordPress and WooCommerce, the right review plugin can make all the difference.
In this article, we will walk you through the best product review plugins for WordPress, their key features, pros and cons. So you can easily add reviews in the most professional way possible.
Let’s get into the article!
Why You Should Use A Product Review Plugin
Product reviews have become an essential part of the shopping experience. If you are selling on an ecommerce site or a blog, having a streamlined way for customers to leave and read reviews can significantly boost your business. Here’s why you should consider using the best product review plugins for WordPress site:

Build Trust and Credibility
Customer reviews provide social proof, helping potential buyers feel more confident in their purchasing decisions. A well-managed review system gives your products a sense of authenticity and builds trust with your audience. It will also help you convert them into your paying customers.
Improve SEO and Rankings
Search engines love fresh, user-generated content. By integrating a product review plugin, you add new, relevant content to your website regularly. This will help you improve your SEO rankings. Reviews can also show up in search results, making your products more discoverable to potential customers.
Enhance Customer Engagement
Reviews offer a way for customers to engage with your brand beyond the initial purchase. With a product review plugin, customers can share their thoughts, feedback, and experiences, making them feel more involved in your brand. This two-way communication helps create a loyal community around your products.
Collect Valuable Feedback
Reviews don’t just help new customers. They also provide valuable insights into what your current customers like and dislike about your products. With a plugin, you can easily track feedback, identify common issues, and use that information to improve your products or customer service.
Boost Sales and Conversions
Reviews can directly influence purchasing decisions. Positive reviews highlight the strength of your products, while negative reviews offer opportunities for improvement. Either way, having a review system in place can increase conversions and sales by offering potential buyers the information they need to make informed decisions.
Best Product Review Plugins for WordPress Comparison
Product reviews are essential for building trust and boosting conversions on your WordPress site. Here’s a quick comparison of the best product review plugins for WordPress, highlighting customization and pricing to help you choose the right one.
Plugin | WooCommerce Integration | Customizability | Pricing | Plugin Ratings |
Customer Reviews for WooCommerce | Yes | Highly customizable with ratings, images, and voting options | Free (Pro starts at $7.99/month) | 4.7/5 |
Site Reviews | Yes | Highly customizable with options to display, pin, and filter reviews | Free (Premium from €89/year) | 4.8/5 |
Ultimate Reviews | Yes | Customizable forms and review display options | Free (Pro plans from $47 one-time) | 4.5/5 |
WP Ultimate Review | Yes | Full control over appearance and submission methods | Free (Pro from $29/year) | 4.4/5 |
Starfish Reviews | No | Highly customizable with review funnels and layouts | Free (Premium from $47/month) | 4.3/5 |
WP Customer Reviews | Yes | Full control over review fields and approval system | Free | 4.6/5 |
6 Best Free Product Review Plugins for WordPress Overview
1. Customer Reviews for WooCommerce
This is a freemium plugin designed to make it easier for your store to collect and display detailed product reviews. Customer can upload photos with their reviews, and others can vote on them to highlight the most helpful feedback.
This plugin also allows potential buyers to filter reviews to find exactly what they want. One great feature is that it automatically sends review requests via email after a purchase.
Not only this but if someone leaves a review, they will get a follow-up email with a coupon code, encouraging them to purchase again. If you don’t use WooCommerce, you can still use this plugin for other purposes. But it works even better when paired with WooCommerce.
Key features
- Send automated or manual review reminders via email or WhatsApp.
- Enhanced reviews with ratings, images, and voting options.
- Offer discounts in exchange for reviews.
- Integration with Google Shopping.
- Automatically sends coupon codes to customers who submit a review.
Pricing
Customer reviews for the WooCommerce basic plan are free. The pro plan comes up with monthly and yearly.
- Monthly plans start at $7.99 + VAT
- Yearly Plans start at $59.99 + $5 per month VAT
2. Site Reviews
Site Reviews is a flexible WordPress plugin to gather and display reviews for various products and services. By default, reviews are shown in a ser order, but you can choose to feature the best ones at the top for greater visibility.
You will also find the option to highlight top reviews and prioritize them for better user engagement. Site Reviews also offers multiple display options, including shortcodes, widgets, and blocks. You can categorize reviews and display them on specific pages.
This plugin integrates seamlessly with the Gutenberg block editor with its own dedicated block. Site reviews provide robust filtering and blacklisting features. You can set up filters to automatically block reviews containing certain negative words, specific IP addresses, names, or email addresses.
Key features
- Provide options to create and customize the review form.
- Pin top reviews for better visibility.
- Filter reviews by negative words, IPs, names, or emails.
- Easy integration with Gutenberg block editor.
- Blacklist specific words, IPs, or user details.
- Option to edit and delete reviews from the front end.
- Restrict users to submit one review based on their IP address, email, or username.
Pricing
Site Reviews premium plugin offers access to all future addons. They have three pricing plans. It includes:
- Single site license €89
- Upto 3 sites license €179
- Up to 6 sites license €289
3. Ultimate Reviews
Ultimate Reviews is a simple yet powerful plugin for managing reviews directly on your WordPress site. If you want to collect feedback on products, events, or services, this plugin makes it easy for visitors to share their feedback in an attractive format.
With this plugin’s customizable layouts, rating systems, and WooCommerce integration you can easily build trust and credibility with your audience.
Ultimate Reviews is user-friendly and includes smart shortcodes to display your reviews. You can also provide forms for your site visitors to submit reviews.
Key features
- Allows visitors to submit reviews for products, events, or blog posts.
- Provide options to accept and manage user reviews.
- Filter reviews by score, product name, or author to easily manage content.
- Integrates with WooCommerce to replace default reviews.
- Add custom fields like text, dropdowns, or checkboxes to reviews.
- Add an AJAX-powered search box for visitors to find reviews by keyword.
- Email feature to ask for reviews in WooCommerce order.
Pricing
Ultimate Reviews provides a lifetime license plan for its users. The plan pricing includes a $22 support subscription after 6 months with the following:
- Single site lifetime plan $47
- 5 sites lifetime plan $127
- 10 sites lifetime plan $197
4. WP Ultimate Review
WP Ultimate Review plugin is a versatile and powerful plugin for WordPress sites. With this plugin, you can easily submit reviews for blog posts, products, and events. It gives you full control over how the rating system appears and functions on your site, with multiple customization options.
This plugin supports various review formats, including pie charts, points, percentages, and star ratings. You can also set a maximum rating limit including stars, and dropdown selection.
WP Ultimate Review also allows you to add a Buy button directly within the reviews, potentially boosting your sites. And it provides you the option to manage and modify customer reviews whenever you need.
Key features
- Allows users to submit reviews and ratings in a simple and interactive form.
- Provides various designs, colors, and layouts to match your brand.
- Control who can leave reviews with approval options to prevent spam.
- Create custom review criteria for each post or product.
- Display reviews anywhere on your website using shortcodes.
- Protect your reviews from spam by adding reCAPTCHA verification.
- Get notified via email when new reviews are submitted.
Pricing
WP Ultimate Review also has a premium plugin as well. This plugin provides three pricing models including Yearly, Lifetime, and Bundle. The Yearly pricing includes:
- Personal pricing starts at $29
- Professional pricing starts at $79
- Agency pricing starts at $129
- Lifetime Bundle pricing $949
5. Starfish Reviews
Starfish Reviews is another useful WordPress plugin that helps businesses gather and showcase reviews from popular platforms like Google, Trustpilot, Facebook, and more.
You can easily collect and display quality customer reviews using this plugin. It integrates seamlessly with third-party review sites like Google, Yelp and Facebook right from your WordPress dashboard.
This plugin also automates the review request process, sending links via email and you can easily embed these reviews on your website. While the free version has limited features, the premium plugin offers more advanced tools and functionality.
Key features
- Easily import reviews to your website from platforms like Facebook, Google, and others.
- Display reviews using shortcodes, embed HTML, or create collections of reviews.
- Incorporate testimonials from social media into your reviews collection.
- Create multiple funnels for different campaigns with flexible layouts.
- Track and analyze reviews from various destinations to understand performance.
- Manage customer feedback and export it for further use or analysis.
Pricing
Starfish Reviews premium plan offers 2 pricing models. They are Monthly and Annual.
- Monthly plan costs $47
- Annual plan costs $444
6. WP Customer Reviews
WP Customer Reviews makes it easy to collect and display authentic customer reviews and testimonials. You can create dedicated pages to showcase positive feedback, boosting social proof and driving conversions.
This plugin also offers the flexibility to customize the review form, allowing you to request specific details that are important to your business. You have full control over the content, as it lets you approve or reject the reviews before they are published, ensuring only quality feedback appears on your site.
WP Customer Reviews gives you the option to configure which roles can submit product reviews and offers even more control over the review process.
Key features
- Multiple anti-spam measures to block automated spam bots.
- Fully customizable fields (ask, require, and display).
- Shortcodes for inserting reviews and review forms anywhere.
- Compatible with caching plugins and custom themes.
- Admin responses are displayed after each review.
- Admin can edit reviews for content and date.
Pricing
WP Customer Reviews is totally free to use.
4 Important Tips for Adding Review Plugins to Your Website
Adding best product review plugins to your WordPress website can be a great way to build credibility and trust with your customers. Customer feedback can influence buying decisions, enhance your site’s SEO, and improve overall user experience. Not only this, it can increase the conversion rates 4.6%. Here are some important tips to keep in mind when adding review plugins to your site
1. Choose a Reliable Plugin
When you are thinking of using a review plugin for your website, make sure it is well-supported and regularly updated. A reliable plugin will integrate smoothly with your website, offer security, and ensure compatibility with the latest WordPress updates.
2. Customize the Look and Feel
You need to customize the review plugin to match your website design and branding. Most plugins will allow you to adjust colors, fonts, and layouts so that your reviews look cohesive with your site’s aesthetic.
3. Encourage Honest Feedback
Always promote honest reviews by making it easy for customers to leave feedback. Try to avoid only asking for reviews from happy customers to comply with review platform guidelines and foster transparency.
4. Respond to Reviews
You need to show care about your customer feedback. For this, respond to customers’ positive and negative reviews. Engaging with your reviewers can help build trust and improve your relationship with your audience.
Final Words
Adding the best product review plugins for your WordPress site can make a huge difference in how your customers perceive your brand. With the right plugin, you can boost trust, improve your SEO, and increase your sales by showcasing valuable feedback.
As you have already explored in this article, there are a variety of plugins to choose from, and each one of them offers unique features that can cater to different business needs.
By enabling product reviews on your site, you create a space for customers to share their experiences, ultimately helping to guide future buyers in making informed decisions. As you select the best plugin for your business, focus on ease of use, customization, and the ability to manage reviews effectively.
Frequently Asked Questions (FAQs)
Q. How do I add reviews in WordPress?
To add reviews in WordPress, you can install a review plugin that allows users to submit ratings and feedback. Once the plugin is installed and activated, you can customize the review settings and display options. Many plugins offer a simple interface for adding review forms to posts, pages, or products. They even allow you to add review sections using shortcodes.
Q. How can I enable reviews in WooCommerce?
To enable reviews in WooCommerce,
- Go to your WordPress dashboard.
- Navigate to WooCommerce >> Settings >> Products.
- Check the box that says Enable Product Reviews.
Q. What are the best review sites to collect customer and product reviews?
Some of the best review sites for collecting customer and product reviews include Google Reviews, Trustpilot, Yelp, Facebook, and Amazon. These platforms are trusted by consumers and provide valuable feedback that can help enhance your brand’s reputation.
Q. Which one is the best product review plugin for WooCommerce?
The best product review plugin for WooCommerce depends on your needs, but some highly-rated options include WooCommerce Product Reviews Pro (for advanced review management), Ultimate Reviews (for collecting and displaying reviews and ratings), and WP Customer Reviews (for a simple and customizable review system). Each plugin offers different features, so it’s important to choose one that fits your business goals and review strategy.
Subscribe to Our Newsletter
Get the latest WordPress tutorials, trends, and resources right in your inbox. No Spamming, Unsubscribe Anytime.

Thank you for subscribing to our newsletter!
Table of Content
- Why You Should Use A Product Review Plugin
- Build Trust and Credibility
- Improve SEO and Rankings
- Enhance Customer Engagement
- Collect Valuable Feedback
- Boost Sales and Conversions
- Best Product Review Plugins for WordPress Comparison
- 6 Best Free Product Review Plugins for WordPress Overview
- 1. Customer Reviews for WooCommerce
- 2. Site Reviews
- 3. Ultimate Reviews
- 4. WP Ultimate Review
- 5. Starfish Reviews
- 6. WP Customer Reviews
- 4 Important Tips for Adding Review Plugins to Your Website
- 1. Choose a Reliable Plugin
- 2. Customize the Look and Feel
- 3. Encourage Honest Feedback
- 4. Respond to Reviews
- Final Words
- Frequently Asked Questions (FAQs)Q. How do I add reviews in WordPress?
- Q. How can I enable reviews in WooCommerce?
- Q. What are the best review sites to collect customer and product reviews?
- Q. Which one is the best product review plugin for WooCommerce?